Economía, Finanzas, Empresa y Gestión
Oxford Handbook of Pricing Management Ozalp Ozer/Robert L Phillips
64,59 €
This text is a reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals, pricing tactics, and pricing management.
Ficha Técnica
- ISBN: 9780198714811
- Autor: Ozalp Ozer, Robert L Phillips
- Editorial: Oxford University Press
- Páginas: No especificado
- Encuadernación: Tapa Dura
- Dimensiones: 170.00 x 244.00 mm
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| isbn | 9780198714811 |
|---|---|
| Categories | Economía, Finanzas, Empresa y Gestión |
| Author | Ozalp Ozer/Robert L Phillips |
| Editorial | Oxford University Press |
| Language | INGLES |
| Edition | 1 |
| Fecha public | 2014 |
| Page Number | 978 |
| ancho_mm | 170 |
| Acabado | Tapa Blanda |
